Three million coffee pods end up in landfill daily in Australia.
But one Melbourne start-up trying to change that by combining locally roasted coffee with biodegradable pods.
Pod & Parcel started in August 2015 and labels itself as creating cafe quality coffee pods minus the guilt.
Co-founders Ben Goodman and Jai Felinski said the company was born out of their own frustrations.
The pair and their third co-founder Elliot Haralambous were working as business consultants in Melbourne and were spoiled for choice by the quality coffee helping them get through the day.
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“But at night we would still be stuck in the office and there wasn’t much of an alternative. There was instant and we also had a little Nespresso machine,” Goodman said.
“We thought we could really improve on the flavour. We also knew there was also quite a bit of stigma around coffee pods in the fact that so many of them go to landfill daily in Australia.”
They set out to create a sustainable coffee pod that captured the flavour and experience of the coffee from their favourite cafes.
Sustainability was at the heart of Pod & Parcel’s goals when the business started, and while they admit they “have a little way to go” on that aspect, the product has a unique selling proposition when it comes to the environmental factor.
Their coffee pods are made from biodegradable and compostable plant-based material that breaks down in 90 days.
Being kind to the environment, however, does weigh into the cost.
“Our pod is more expensive, but we don’t hide that fact,” said Felinski.
“We are a premium product but there is definitely a reason for that.
“Our coffee costs a lot more than our competition’s but our sustainability factor, the fact our pods are biodegradable and compostable as well, really does come at a price.”
But it’s a cost the company is willing to bear to beat out the competition in terms of taste and sustainability.